MARKET INTELLIGENCE

Student housing intelligence,
driven by data

PropTech analytics for student housing investment. IPEDS enrollment tracking, NCAA D1 crosswalk, AI-powered news signal extraction, 5-factor opportunity scoring, and CBSA metropolitan market mapping for smarter acquisition decisions.

Student housing investment
shouldn't rely on gut feel

The data to make better student housing investment decisions exists — but it's scattered, delayed, and impossible to act on without a system designed to pull it together.

Investment decisions on stale IPEDS data

IPEDS enrollment data is publicly available — but working with raw CSVs from the Urban Institute API requires engineering time most investment teams don't have.

Scattered news clippings and gut feel

Analysts manually track enrollment news across dozens of institutions — cutting and pasting from RSS feeds with no way to extract structured signals at scale.

No systematic way to score opportunities

Every analyst has their own mental model for what makes a good student housing market. Without a shared scoring framework, prioritization is inconsistent and hard to defend.

Market analysis done manually each cycle

Metropolitan market aggregations — which CBSAs have the strongest enrollment trends? — get rebuilt from scratch each quarter in spreadsheets that are obsolete by closing.

From raw data to
investment-grade intelligence

IPEDS Enrollment Data

2010–2023 enrollment history sourced from the Urban Institute Education Data API with nightly refresh. Track fall enrollment, full-time equivalents, and headcount by institution.

NCAA D1 Crosswalk

All 362 NCAA Division I institutions mapped to IPEDS unit IDs via fuzzy matching with manual override support. Sports visibility is a key student housing demand signal — now tracked systematically.

AI Signal Extraction

GPT-4o-mini and Claude monitor RSS feeds from university news sources and higher ed publications — extracting structured enrollment signals with sentiment, magnitude, and source URL.

5-Factor Opportunity Scoring

Every tracked institution receives a composite score across enrollment trend, momentum, stability, AI signal sentiment, and risk factors — updated automatically as new data arrives.

CBSA Market Mapping

Core Based Statistical Area aggregation rolls up multiple institutions within the same metro market — giving a single demand picture for any CBSA you are evaluating for investment.

Weekly Digests

Automated weekly reports delivered as HTML email and PDF — summarizing enrollment trends, new AI signals, scoring changes, and market movers across your tracked institution list.

1
Enrollment Trend
2
Momentum
3
Stability
4
AI Signals
5
Risk

From enrollment data
to investment decisions

1

Track institutions and data sources

Add universities to your watchlist and configure RSS data sources. CampusIQ seeds historical IPEDS enrollment going back to 2010 and begins monitoring news signals automatically.

2

AI extracts signals from news

Every night, the AI pipeline ingests new articles, extracts enrollment-related signals, assigns sentiment and magnitude, deduplicates, and stores structured signal records — no analyst required.

3

Score opportunities and generate reports

The 5-factor scoring model updates automatically. Review top-scoring markets, drill into CBSA aggregations, and export weekly digests for investment committee review.

Market intelligence, linked
to your acquisition pipeline

CampusIQ is part of the UnitStacks ecosystem — shared auth keeps your team connected, and high-scoring opportunities can feed directly into the TransitionTrack acquisition pipeline.

Single Sign-On

Investment analysts use the same Microsoft SSO login as the rest of the UnitStacks platform. CampusIQ access is controlled by organization membership and role.

Opportunity to Acquisition

High-scoring CampusIQ markets feed directly into the TransitionTrack acquisition pipeline. Intelligence informs the deal — then TransitionTrack manages the transition.

Shared AI Infrastructure

Signal extraction runs on platform-level OpenAI GPT-4o-mini and Anthropic Claude credentials. Investment teams get AI-powered intelligence without managing their own API accounts.

Start using CampusIQ

Stop making student housing investment decisions on stale spreadsheets. Get enrollment trends, AI signals, and opportunity scores in one place — updated nightly.